Slow Selling

Guy Arnold
In any activity there are always 4 dimensions, yet so often we only ever consider one of them...In selling this is very match the case, often more than many other activities : because selling directly connects to our basic animal instincts of fight or flight (we get excited by the want and need to sell continue reading
Guy Arnold
In a sales process it is normal to assume that the company structure determines the company decision-making.But, in reality, quite the reverse is true.Very often influence is practiced within organisations in very unusual and unexpected ways. The marketing department could be more influential than the sales department for example, or certain individuals could have the continue reading

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