The Slow Selling Blog

Customers will be desperate to get out, and to start interacting with local and independent businesses. We’re all fed up with Amazon and the like, and we recognise the importance and joy of good independent businesses! So, this restart gives these businesses a magical opportunity to get and keep hordes of
​This research is very detailed and has some really helpful points, but we need to be careful not to be misled by sexy tools and impressive sounding words!
The willingness to gather, listen and respond to feedback is the key to success! So why is it that so few businesses do it well?
So many big brands have become expert at marketing … to persuade us to do and buy things that we afterwards regret, because, over the long term, we’ve realized that we’ve been misled and sold some real horse manure … but that it was so well packaged, it looked irresistible
By mistake, I learnt the 4 principles of ‘Slow Selling’ and like all principle-centred material, I find that, if I stick to it, it gets great results, and when I deviate, I start to head into trouble.
I was recently recording some videos for the soon to be launched \'Slow Sellers Association\', and we were covering the issue of after-sales and customer loyalty. It strikes me from my experiences as a customer that this is an area where so many businesses fail miserably. In fact, I think this is
A short time ago I was lucky enough to interview Lesley Anderson from Hedgerow Marketing on Skype. We talked about marketing and selling, and how and why people get this so wrong: especially on LinkedIn … and how to get it right.
When you understand people’s personal stories and experiences, and how these have influenced what they believe and do, you can really understand the key principles, and learn ways you can apply these principles to your own personal situation.
Here are some simple actions that are easy to do, cost nothing, and over the long term, will have a massive impact on your happiness, motivation and, of course, success.

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