The 4 most important questions any business owner can and must ask … continually

It’s a scandal. Over 60% of small businesses fail within 3 years. And that rises to 80% in 10 years. I can’t begin to imagine the pain and loss to all these people, their employees and their families. Indeed, it’s happened to me. And the real tragedy is that most of this is avoidable. There

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How to get a ‘win/win’ with your customers, inch-by-inch

Both you and your customer want the same thing: but it’s super hard to make this happen. The key question is: How can we not only blow the customers’ socks off with our consistent and continually improving customer focus, but also make good profits and grow our business? After all, it’s relatively easy to wow

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