Slow Selling

Its-easy-to-know-that-it’s-a-good-idea-to-slow-down,-but
Guy Arnold
It’s easy to know that it’s a good idea to slow down, but the real question is HOW to do it?The internet is awash with advice, quick fixes and amazing tools… especially on and for social media, but we all know that they’re always just PART of a fix, never a whole, consistent and continually improving, joined-up fix.And we continue reading
A-few-principles-of-success
Guy Arnold
Further to my last blog 'What is success?', here are a few thoughts on the principles that make up 'success'.I would suggest that the word 'sales' and 'success' are practically the same thing: we all want to be 'successful' in all we do: and the way to achieve this is to be good at 'selling' whatever it is continue reading
Every-Business-Has-Only-3-Choices
Guy Arnold
In the perpetual race for survival and profit, every organisation basically has three choices:Stay as we are and hope for the best.Race to the bottom: be the cheapest and/or fastest.Race to the top: be the ones everyone talks about for the right reasons.Well, I guess it’s obvious which one we’d recommend as promoters of ‘Slow Selling’, but let’s first take continue reading
how_many_sugars
Guy Arnold
We recently had some workmen repairing our roof.Whenever we have people working for us, we aim to ensure they are kept refreshed and cared for at all times.When asking them how they wanted their coffee, I asked the question:‘How many sugars?’This common and simple question struck me as illustrating a hugely important point, which is as follows:A customer continue reading

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